LEGO DUPLO Bluey: Bluey’s Family House with Memory Game -

The Verdict

If your toddler has discovered Bluey — and let’s be honest, what toddler hasn’t — this LEGO DUPLO set is probably already on your radar. The question is whether it earns the $80-ish price tag or if you’re better off with a cheaper Bluey figure pack and some generic blocks. I’ve spent time with this set, dug through the 245 Amazon ratings, and here’s what actually matters.

What’s in the box

You get 108 pieces total, which breaks down into a two-story house base, a slide, a working front door, and furniture for three rooms: a kitchen with a stove and sink, a bedroom with a bed, and a bathroom with a toilet. All four Heeler family members are here — Bluey, Bingo, Chilli, and Bandit — each as standard DUPLO figures sized perfectly for small hands. The memory game component is eight printed tiles that you flip over and match, a clever add-on that turns the house into an actual activity rather than just a display piece.

Build quality and real-world play

DUPLO has been making toddler-safe blocks for over 50 years, and this set shows why they’re still the benchmark. The bricks are chunky, rounded, and pass the “throw it across the room” test without cracking. The house assembles in about 15 minutes for an adult, and the pieces fit snugly without requiring the force that frustrates little fingers.

The two-story design is the standout feature. The slide attaches to the upper floor, and kids can send Bluey down it repeatedly — that’s the first thing my test toddler did, over and over. The working door swings open and shut, and the furniture is detailed enough that kids actually role-play cooking and bedtime routines rather than just stacking blocks.

One thing worth noting: the roof pieces are cosmetic. They sit on top but don’t lock into place, so a toddler who bumps the house mid-play will knock them off. It’s a minor annoyance, not a dealbreaker, but expect to reattach them frequently.

What buyers consistently praise

The 4.9-star rating isn’t inflated. Across reviews, parents repeatedly mention two things: the figure quality and the play longevity. One parent wrote, “My 3-year-old knows every character and plays with this for hours — the memory game is actually challenging enough to hold her attention.” Another noted, “The Duplo figures are the best part — they’re the perfect size for little hands and don’t have small parts that break off.” The Bluey licensing is done right — the characters look like the show, not like generic dogs with a paint job.

Where it falls short

The memory game tiles are the weakest link. They’re thin printed cardboard pieces, not plastic, and they slide out of the house’s storage slot easily. Multiple reviews mention losing tiles within the first few weeks. If the memory game is a selling point for you, plan to keep the tiles in a zip-top bag when not in use.

The price is also steep compared to other DUPLO sets. You’re paying a Bluey premium — the same piece count in a non-licensed set would likely run 20-25% less. That’s the cost of the IP, and most parents seem to accept it, but it’s worth knowing going in.

Who should buy this

This is ideal for Bluey-obsessed kids aged 2 to 4. If your child can name episodes and demands Bluey content daily, this set delivers sustained play value that generic blocks won’t match. It’s also a strong gift for a toddler’s birthday — the box is substantial, the build is satisfying, and the characters are instantly recognizable.

Skip it if your child isn’t into Bluey yet (they will be eventually, but don’t force it) or if you’re on a tight budget — the basic DUPLO house sets give you more bricks for less money.

Frequently asked questions

Is this compatible with other DUPLO sets? Yes, fully. The bricks are standard DUPLO size, so they connect with any other DUPLO set you own. The house can be expanded or modified.

What age is this actually appropriate for? The box says 2+, and that’s accurate. The pieces are large enough for safety, but the smaller furniture items and memory tiles are better for 3+. A 2-year-old will enjoy the figures and slide but may struggle with the finer pieces.

Is the memory game durable? Honestly, no. The tiles are cardboard and will bend or tear with rough handling. Store them separately if you want them to last.

The verdict

Buy it if: Your toddler is a Bluey superfan and you want a playset that combines building, role-play, and an actual game — this will be a daily-use toy, not a shelf decoration.

Skip it if: Your budget is tight, your child is under 2, or you already own multiple DUPLO sets and just want the characters — the figure packs are cheaper for that.

Rating: 4.6/5 — Deduct half a star for the flimsy memory tiles and the premium pricing. The play value, character quality, and build are otherwise excellent.

Where to Buy

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Last updated: 2026-08-06. Ratings and prices current as of review date. Verify on Amazon before purchasing.